Your online business isn't growing. You've tried (what seems like) endless iterations of web pages, copy, and calls to action. You've sweated the little things like button color on your landing pages, the timing of your drip sequences, and the subheader on your home page.
You're sick of reading the latest and greatest tips and tricks. It's not working for you. Or maybe you've read so many of them that you just don't know where to start. There are about a million things you could be doing, but what should you do?
Imagine If You Knew What to Do Next
Imagine things being drastically different. You don't have to live in a world of mystery. You can know exactly what to do to focus your effort and get more automated leads and sales. You can stop reading what the latest guru says is best. Imagine having the confidence to act decisively and quickly.
Speak With a Seasoned Marketing Coach
Flip back to growth mode. The right person at the right time can make the difference you've needed in your business. The right experience and the right perspective can give you that critical insight you've needed. You won't have to wonder what your next move is, or which of the dozens of tactics or changes to employ.
Book a live, 1-on-1 coaching call with me now. Why should you do it?
I've been a marketing and sales consultant for dozens of startups
I've delivered hundreds of hours of coaching and instruction to people just like you
I've messaging, copy, and conversion at conferences and private classes to over a thousand entrepreneurs
"You're my hero."
- Ari Lamstein, Founder, R Accelerator
Here's How It Works
You book a 60-minute coaching call with me. We'll connect over Zoom. Before the call, I'll send you a quick form so we can maximize or call time. I'll ask you about your biggest challenges, and where you feel you're stuck. I'll give you specific action items to follow next.
I'm open to focusing wherever you'll get the most return, but people often ask for help with:
How to diagnose and fix problems with a funnel
How to increase website leads and/or sales
How to improve web copy and layout on critical pages
How to build or optimize a valuable email sequence
How to position or differentiate your business in your copy
"The secret weapon in our marketing toolkit. Whether it be conversion optimization, copywriting, or user persona research work - it drives positive, bottom-line results."
- John Procopio, Director of Marketing, Palo Alto Software
My advice will be immediately actionable. There won't be any theoretical recommendations or recitations of best practices. Just proven, easy-to-understand and readily executable action items.
What You'll Get
This is the “but wait, there's more” section. I know that my advice can make a difference in your business today, but I'd like to give you even more. In addition to our call, I'll also give you:
A 60-minute coaching call with me over Zoom (it works just like GoToMeeting with audio and video)
A full year of 24/7 access to Liston's private coaching Slack room (I don't sell this to the general public now, or ever!)
A recording of our call for your reference (I'll even host it so you can watch online)
A 1-page summary of my recommended next actions (via Google Docs)
A 20% discount on my monthly coaching programs ($100 value, and it's good for 60 days after our call)
I'm positive that you'll get a return on our call that far exceeds my fee. For that reason, I offer a 100% money-back guarantee. If, at the end of our call, you feel you haven't gotten your money's worth, just say the word and I'll refund your payment.
Don't Take My Word For It
Clients I've Worked With
"You can forget a testimonial. I'd much prefer if you were the best kept secret in the industry."
- Mark Abramson, CEO, Printform
Some Places You May Have Seen Me
Speaker: Growth Marketing Conference
Expert Teacher: General Assembly
Coach and Mentor: Double Your Freelance Academy
Guest: Rick Mulready's The Art of Paid Traffic Podcast
Guest: Brennan Dunn's Double Your Freelancing Podcast
Guest: Philip Morgan's Consulting Pipeline Podcast
Questions? Meet Answers.
What happens after I pay?
As soon as you submit your payment, I'll send you a link to schedule our call. After you schedule, you'll also get a quick form to help me prepare for the call.
Are there any hidden costs or fees?
Nope, not from me. If I recommend you get a tool (like a book, an app, or business product), I'll tell you why and about how much it costs.
I don't like sharing my super secret business idea...
I totally understand that. Two things: 1) execution is the hardest part of business and ideas are the easier part, and 2) I assure you that I don't have time to steal your idea! I have great relationships with everyone I've ever done business with, so your info is safe with me.
Will you sign an NDA before we talk?
No. I don't see a reason to. I'll operate confidentially, and I don't want to complicate the process. Plus, you should know that NDAs are virtually unenforceable.
Can I bring a friend/partner/employee to the call?
I appreciate that you see that much value in me! This is for 1-on-1 coaching only. If you'd like team coaching, email me and we can kick off the discussion: firstname.lastname@example.org.
I'm not sure I need your help.
Everyone benefits from well-informed, experienced outside counsel. I'll provide it for you, and I hope to be a resource for you moving forward, too.
But my situation is unique.
Maybe, but it's probably not as unique as you think. The principles of business are pretty universal, as is human behavior. The advice I give has been applied across industries and business models.
This is great, but I still have questions.
No worries. Just drop me an email at email@example.com. I'm happy to tackle any questions you have.
Wait...Who Are You Again?
Great question! I'm Liston Witherill, and I've been a marketing and sales consultant for six years. I've given talks at conferences, done high profile webinars with companies you'd recognize, and have written tons of articles on persuasion, copy, and sales.
I've bootstrapped Good Funnel from nothing to this (3 years strong!), and it's been an exciting ride. Not that it matters much, but I'm a data guy, too. I have a Master's degree in Environmental Science and Management, a Graduate Certificate in Technology Management and Innovation, and I read dry non-fiction books for fun.
I believe successful businesses are customer-focused and that ethical business is good business. I know - weird. If you're reading this, I can help you hone your message, increase your conversions, and sell more online or on the phone. My mission is to rid the world of me-focused marketing. Are you on board?
It's Your Last Chance
You've made it. You're on the bottom of the page. I don't have much to say other than this:
If you've made it this far, I can probably help. Book your 1-on-1 coaching call now:
100% Money Back Guarantee: If, at the end of our call, you feel you haven't gotten your money's worth, just say the word and I'll refund your payment.
Limited Coaching Slots
I can only take on a few coaching slots per month. My schedule is precious (as yours is, I'm sure), so I take clients on a first-come, first-served basis. The sooner you book, the sooner we'll be on the phone together.